New Vidyard Solution Helps Sales Teams Scale Video Messaging and Convert More Buyers

May possibly 3, 2022

New abilities allow organization product sales leaders to keep track of movie messaging general performance across their groups and enhance their approach for bigger conversion prices.

KITCHENER, Ontario – May possibly 3, 2022 – Vidyard, the top movie platform for enterprises, has expanded its video messaging answer for profits groups as movie becomes an more and more important element of inside of revenue techniques. The new offering allows income leaders and enablement groups to confidently deploy video clip messaging throughout their world teams while gaining increased visibility into the adoption, general performance and ROI of video clip messaging.

“Businesses are putting the energy of customized movie messaging and custom online video demos into the arms of much more Account Executives, Profits Development Reps, and Product sales Engineers,” reported Michael Litt, co-founder and CEO at Vidyard. “Our new offerings give our buyers unparalleled visibility into the adoption and utilization of movie messaging when surfacing important insights on video clip and rep general performance. We’re fired up to aid companies increase their returns on video when earning it a seamless extension of their go-to-industry systems.”

New Features to Electricity Virtual Advertising

As component of the new products launch, Vidyard has released new capabilities to its online video messaging tools for revenue, integrations with leading product sales program platforms, and new back again-finish analytics to deliver visibility into how sales reps are carrying out with video clip.

The new Staff Efficiency Dashboard gives revenue leaders and enablement supervisors with actionable perception into how their consumers are performing with video. It will help foster a knowledge-pushed profits corporation by providing managers specific perception into who on their staff is earning the most movies, producing the most engagement, and driving the most conversions from their videos. They can far better fully grasp online video adoption metrics across their foundation of end users and correlations amongst online video usage and rep functionality.

“The Staff Efficiency Dashboard has been crucial in accelerating the use of video clip throughout our organization profits workforce,” reported Kori Christensen, Sr. Manager, Lenovo Accelerates Gross sales Rotation and Social Advertising Method Manager at Lenovo. “Rather than collecting anecdotal feed-back from specific reps, we now have entry to adoption metrics and efficiency insights that assist us determine Vidyard electricity end users who can assist mentor many others as well as those people people who may possibly want additional teaching or help. Video clip messaging has develop into an crucial portion of our social offering approach and we’re now in a situation to confidently increase our use whilst optimizing for success.”

Other new capabilities included in the Vidyard for Profits alternative update consist of:

  • Workforce-Centered In-Video clip Steps: An improvement to Vidyard’s capabilities for incorporating custom Phone calls-to-Motion (CTAs) at the close of each video clip to support deliver extra instant conversions from prospective buyers. The new features enables income administrators to assign reps into distinct teams, and to use unique CTAs for each and every workforce to make certain that each and every rep has the most pertinent CTAs at their fingertips. Along with the Team Performance Dashboard, this new characteristic helps professionals and admins confidently deploy video clip equipment to large worldwide teams and a variety of teams.
  • Action Analytics: A new capacity that allows professionals and admins to recognize which Calls-to-Action within videos are being acted on, assisting to notify which CTAs are driving the most conversions.
  • Video clip Chaptering: A new element for product sales reps enabling them to increase personalized chapter marks and a ‘table of contents’ to their longer videos, this kind of as item demonstrations or recordings of video clip phone calls, to empower their prospects to quickly uncover the info they are on the lookout for. Chapters can be quickly extra as shortly as a video clip is recorded or uploaded, and can be current by the person or manager at any time.

In parallel with the launch of these new attributes, Vidyard has established new integrations with major computer software platforms used by company income groups. Vidyard’s new integration with Gong permits movie viewing insights to be shown and acted on inside of Gong’s Income Intelligence system, while Vidyard’s integration with Salesforce Superior Velocity Gross sales enables sellers to record and mail online video messages directly in just their preferred profits engagement tool.

“Video messaging has matured from a beneficial tool for particular person reps into a important section of fashionable digital selling and inside sales procedures,” said Tyler Lessard, VP Promoting and Chief Video Strategist at Vidyard. “We’re proud to provide the most extensive alternative in the market with the tools management demands to deploy with self-assurance and optimize for profits era outcomes.”

About Vidyard

Vidyard is the main online video platform for enterprises. Extra than 250,000 businesses use its online video messaging and movie internet hosting applications to interact their buyers and prospects a lot more efficiently. Vidyard allows enterprises across higher tech, SaaS, financial providers, experienced providers, and other industries to use asynchronous online video to change their technique to distant income, marketing, and shopper services. Company gurus can use Vidyard everywhere you go they operate, on any electronic system, to create and share custom videos to supply their concept in a much more individual and impactful way via its absolutely free and professional tools. Signal up for Vidyard for free of charge:

Tania Blake

PR & Communications